Great Wall Motors
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Great Wall Motors Company Limited[3] is a Chinese automobile-manufacturer headquartered in Baoding, Hebei. Formed in 1984 and named after the Great Wall of China, the company is China’s largest producer of sport-utility vehicles (SUVs) and pick-up trucks.[4] It sells passenger cars and trucks under the “Great Wall” brand and SUVs under the “Haval” and “WEY” brands.
In 2016 Great Wall Motors set a historical sales record of 1,074,471 cars worldwide, an increase of 26% compared to 2015.[5]
Established in 1984, Great Wall began with low volume production trucks such as the CC130. They later made the CC513, using the chassis from the Beijing BJ212. In 1993, they started producing a series of different passenger vehicles, starting with a sedan called the CC1020, with styling heavily resembling the Nissan Cedric Y30. This was followed by the CC1020S with styling based on the Toyota Crown (S130) along with a station wagon version, the CC6470. Other early Great Wall models includes a BJ212-based crew cab pickup (also called CC1020S) a BJ212-based station wagon, the CC6490 and a small sedan, the Hawk CC6470. In 1994, the Chinese government halted the production because Great Wall didn’t have the right permit for car productions.[6]
In 1996, Great Wall focused on only trucks, not producing another sedan car until 2010.[7] The company has been a very successful producer of pick-ups first reaching top position in the Chinese pick-up market in 1998.[8]
Making an initial public offering on the Hong Kong stock exchange on 15 December 2003,[9] Great Wall was the first private Chinese auto manufacturer to become a public company.[10] The company is considering listing on the Shanghai Stock Exchange as well.[citation needed]
Sales in 2010 were measured at less than 400,000 (near 2% market share)[clarification needed] with exports a small portion of that figure at little more than 50,000,[citation needed] no increase from 2009 figures.[citation needed] That same year saw the Great Wall Haval H series as the second most-purchased SUV in China[11] although this figure may technically include two discrete models, the Great Wall Haval H3 and the Great Wall Haval H5.[citation needed]
Manufacturing for 2011 resulted in 486,800 units, and output this year was the tenth largest of any vehicle maker in China.[12] In 2012, it was reported that the company only allows workers one day off per week and new hires undergo months-long, military-style training.[13]
Great Wall started selling in Europe in 2006, offering small vans.[14] A lot of 500 SUVs were shipped to Italy in 2006 as well.[15] Great Wall products were first available in the Australian market in 2009,[16] and the company was, as of 2010, the only Chinese car manufacturer to sell in the EU.[citation needed] European sales continue, with the 2011 opening of a factory in Bulgaria that assembles three different models from knock-down kits.[17]
In April 2017, Great Wall Motors released a new premium SUV brand named WEY.[18]
In May 2017, the company launched its first electric new energy vehicle, Great Wall C30EV.[19]
In July 2018, Great Wall and German manufacturer BMW announced a partnership to produce electric Mini vehicles in China.[20]
In January 2020, Great Wall Motor stated that it will buy the car plant of General Motors in India as part of the company’s aim to manufacture and sell cars in India. [21]
In February 2020, Great Wall Motor started that it will buy car manufacturing plant of General Motors Thailand (Rayong Province).[22]
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