Ralph Lauren

Ralph Lauren Corporation

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Ralph Lauren Corporation is an American fashion company producing products ranging from the mid-range to the luxury segments. They are known for the clothing, marketing and distribution of products in four categories: apparel, home, accessories, and fragrances. The Company’s brands include the mid-range Chaps brand, to the sub-premium Lauren Ralph Lauren brand, to the premium Polo Ralph Lauren, Double RL, Ralph Lauren Childrenswear, Denim & Supply Ralph Lauren, and Club Monaco brands, up to the full luxury Ralph Lauren Purple Label and Ralph Lauren Collection brands. Ralph Lauren Corporation is an American, publicly traded holding company headquartered in New York City, and founded in 1967 by American fashion designer Ralph Lauren.

Ralph Lauren was one of several design leaders raised in the Jewish community in the Bronx, along with Calvin Klein and Robert Denning.[4][5]

Lauren started The Ralph Lauren Corporation in 1967 with men’s ties. At 28 years-old, Lauren worked for the tie manufacturer Beau Brummell. He persuaded the company’s president to let him start his own line. Drawing on his interests in sports, Lauren named his first full line of menswear “Polo” in 1968. He worked out of a single “drawer” from a showroom in the Empire State Building and made deliveries to stores himself.[6]

By 1969, the Manhattan department store Bloomingdale’s sold Lauren’s men line exclusively. It was the first time that Bloomingdale’s had given a designer his own in-store shop. In 1971, Ralph Lauren Corporation launched a line of tailored shirts for women, which introduced the Polo player emblem, appearing on the shirt cuff. The first full women’s collection was launched the following year.[7]

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